Promote your brand with us
Firenze Urban Lifestyle is the reference point for anyone looking to promote their business to an attentive, dynamic, culturally engaged audience. Through the print magazine, the website, and our social channels, we give visibility to brands, events, and projects that want to reach the city and beyond.
In 2024 our website recorded more than 493,000 unique users in Florence alone, with strong growth in Milan and Rome too. 58% of our readers are women between 25 and 55, drawn to culture, art, design, and innovation.
Our audience is active and curious, always after a new experience. They read FUL to discover art, fashion, lifestyle, food & drink, music, events, and urban culture.
We speak to a community of people who live the city with passion:
• Those who follow exhibitions, theater, and film seasons
• Lovers of food, mixology, design, and street art
• Those who care about the environment and sustainability
• A smart audience, always looking for something new
FUL Magazine in print – A4, perfect bound
Our print magazine is a cultural landmark for the city.
• Four issues a year of 5,000 copies each (January, March, June, September)
• Over 400 strategic locations in Florence, including: bookstores, shops, boutiques, restaurants, bistros, hotels and museums, universities, cultural centers, and creative spaces
F.U.C.K. (Florence Urban Cocktail Kitchen) – tabloid
Our tabloid-format print magazine, devoted to eating and drinking in Florence.
• Four issues a year of 7,500 copies each (April, June, September, December)
• Over 400 strategic locations in Florence, including: bookstores, shops, boutiques, restaurants, bistros, hotels and museums, universities, cultural centers, and creative spaces
Website & Social
Beyond print, we offer a digital ecosystem that keeps growing:
• Instagram: 29,000+ followers, with significant average monthly reach
• Facebook: 27,000+ followers, with a high engagement rate
• Weekly newsletter “Di Venere in Venere”: sent to more than 5,000 subscribers
We can tell your brand’s story through:
• Print ads in our magazines
• Banners on our website
• Targeted content on our website
• Visibility across our social channels, with posts, stories, and reels
• A placement inside our weekly newsletter